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Ercan
Atay 🚀

Senior Digital Marketing Manager and SEO Specialist

Education

Istanbul Turkey

Ministry of Education – Anatolian High School

Liberal arts

Istanbul Turkey

Istanbul University

Bachelor of Business Administration
2014 – 2023
2,77 – Diploma Date: 04.02.2023

Keeping up with the latest developments in business management and specializing in all business discipline areas, gaining problem-solving skills, thinking quickly, adapting, and making decisions quickly. Reinforcing theoretical knowledge through courses such as communication, psychology, general business, marketing management, advertising, public relations management, corporate communication, crisis communication, media planning, and consumer behavior.
Eskisehir, TÜRKİYE

Anadolu University

Web Design and Coding Undergraduate
2018-2020
2,72 – Diploma Date: 09.07.2020
Keeping up with industry developments and learning about strategic planning, communication techniques, brand management, social media usage, and market research. Reinforcing theoretical knowledge through courses on communication, psychology, general business, marketing management, advertising, public relations management, corporate communication, crisis communication, media planning, and consumer behavior.
Eskisehir, TÜRKİYE

Anadolu University

PR and Advertising Bachelor’s Degree
2020-2022
3.04 – Diploma Date 23.01.2023
About the latest developments in the industry and expertise in areas such as strategic planning, communication techniques, brand management, social media usage, and marketing research. Theoretical knowledge through courses such as communication, psychology, general business, marketing management, advertising, public relations management, corporate communication, crisis communication, media planning, and consumer behavior.
Istanbul Turkey

Istanbul University

Associate Degree, E-Commerce & Marketing
2023 –

Istanbul University E-Commerce and Marketing Associate Degree Program provides insights into the general principles of marketing and the continuously evolving aspects of e-commerce from an academic and practical standpoint. In this era of rapid digital transformation, e-commerce offers a more attractive method of trade for consumers due to its advantages, such as speed, price performance, quality, online customer service, storage, inventory, and logistics.

Awards

2007 | Bursa Edok Schools Command (Military)

Superior Service Certificate

2014 | İndir.com

Finalist Plaque

Biography


Education

Ercan ATAY was born and raised in Istanbul. Ercan ATAY, who has worked in many sectors throughout his education, completed primary and high school in Esenyurt. 

He completed and graduated from Anadolu University Computer Technologies Department Web and Design Coding Associate Degree, Anadolu University Public Relations and Advertising Undergraduate (Honor Student), and Istanbul University Faculty of Business Administration undergraduate education.

Years 2004-2010

Atay, Turkey, in 2004, a variety of organizations operating in the field of cybersecurity and defense technologies were found in consulting assignments. Between 2005 and 2010, he worked as an editor and portal manager at Veteknoloji.com internet portal. He has published various news on cyber technology and social media. During the same period, he continued his activities as an information security consultant and web designer at Güney Bilgisayar. 

Years 2010-2011

Crossing paths with a Swedish company in 2010, Atay started a group shopping site project from scratch with Nette Interactive agency in Bursa. Many new technologies are available in the project, which has an office in Istanbul Gayrettepe. 

Years 2012-2013

In 2012, he started to work as a social media specialist in a group company whose factory is located in Eskişehir and whose headquarters are located in Istanbul Beykoz. Until 2013, he continued to work in both the group company’s construction and medical health departments.

Years 2013-2020

In 2013, he moved from a construction company to a medical health company. Since 2013, Turkey’s leading international medical health companies in the sector have continued to serve as the “Digital Marketing Manager”.

Years 2020-2023

He works as “Head of Digital” in an international American medical health company and graduated from 2 undergraduate programs between 2020 and 2023.

Areas of expertise

WordPress, SEO, PHP, MSQL, Google Adwords, Facebook Marketing, Linkedin Marketing, Twitter Marketing, Black Hat SEO, White Hat SEO, Gray Hat SEO, Anti-SEO, Adobe Photoshop CC, Adobe Dreamweaver CC, Adobe InDesign CC, AutoCAD, 3D Studio Max, Android SDK, Android Development, XML, ASP.net, CRM, CSS3, Social Networking, Adobe Fireworks, Adobe Premiere, Adobe Flash Professional, Adobe Illustrator, Windows Phone Developer, Social Media Marketing, Digital Media, Web Development, Viral Marketing, Web 2.0, Brand Development, ASP.NET, MVC, Windows Azure, Project Management, MCSD, WCF Services, Google Adwords Professional, MCSE MCSD JavaScript / SDK Google Adwords Professional Digital Marketing, jQuery, AJAX, iOS, HTML 5, Mobile Marketing, E-Commerce, Opencart, Magento, E-mail Marketing, SMS Marketing, International Search Engine Optimization

Books

UMUT – “HOPE”

Today, the author is delighted to complete his first book titled “UMUT,” subtitled “A Journey from a Small Heart to Great Achievements,” and wants to share this special moment with you. You can see the visual of the book here. The book is the product of a personal and profound journey shared only with close friends. The author is filled with peace and joy, having finished it.

The book narrates the author’s life story, revealing many aspects that are not as they seem from the outside. As Thomas Jefferson said, “Success is the result of hard work, and it is never by chance.” Behind every success, there are challenges overcome and steps taken.

Perhaps in the future, the book may be published in print after editorial revision and if an agreement with a publishing house is reached. The author is excited to share this thrilling beginning with you.

Digital Marketing Consultancy and Project Management

Courses

10.03.2013 | 300 hours | Bilge Adam

Web and Graphic Designer

Competencies:
Photoshop, DreamWeaver, Illustrator, InDesign, Flash, HTML5, CSS3, Layout, Typography, Colors


24.02.2013 | 200 hours | Bilge Adam

AutoCad 2011 & 3DS MAX 2011

Competencies:
2D Technical Drawing with AutoCAD, Modeling with 3ds Max, Material Lighting and Rendering with V-Ray


14.12.2013 | 300 hours | Bilge Adam

Microsoft Certified Solutions Developer (MCSD)

Competencies:
SQL Server, .NET, C#, OOP, Entity Freamwork, ASP.NET, CORE MVC, Web Service, Web API


11.01.2015 | 300 hours | Bilge Adam

Microsoft Certified Solutions Expert (MCSE)

Competencies:
Windows 8, Windows Server 2012, Exchange Server, Cloud, VmWare, Remote Server, VPN, Administrator


2016-2017 | Google Partners

Google Academy

Competencies:
Google Ads (Adwords) Search Advertising, Display Network, Mobile Advertising, Video Advertising, Google Analytics


25.03.2016 | 2 Day | SEO Akademi

SEO Certificate of Achievement

Competencies:
On-Page SEO, Off-Page SEO, Keyword Analysis, Known Mistakes, Ethical


10.09.2017 | 2 Day | Analytics Akademi

Google Tag Manager

Competencies:
GTM Setup, Test, Analytics Integration, Event Tracking, Variables, Triggers


15.09.2019 | 144 hours | Üçüncü Binyıl Akademi

PHP/MYSQL

Competencies:
PHP 7, MYSQL, OOP, PHP MVC, PDO


22.04.2022 | Civil Aviation General Directorate – Turkey

Unmanned Aerial Vehicle (UAV) Pilot License

Competencies:
UAV-0: UAVs with a maximum take-off weight of 500 g (including) – 4 kg


22.04.2022 | Civil Aviation General Directorate – Turkey

Unmanned Aerial Vehicle (UAV) Pilot License

Competencies:
UAV-1: UAVs with a maximum take-off weight of 4 kg (inclusive) – 25 kg


26.04.2022 | Republic of Turkey Ministry of Transport and Infrastructure General Directorate of Maritime Affairs

Amateur Seaman Certificate

Competencies:
Authorize skippering recreational boats not involved in trade in marine and i̇nland waters


27.04.2022 | Republic of Turkey Ministry of Transport and Infrastructure General Directorate of Maritime Affairs

Short Range Radio Operators

Competencies:
Authorized to use VHF / DSC radio equipment onboard of non-SOLAS vessels.


05.03.2023 | 1 day | Semrush

Semrush Academy Certificate

Competencies:
Semrush SEO Crash Course with Brian Dean


05.03.2023 | 1 day | HubSpot Academy

SEO Certificated

Competencies:
SEO Fundamentals, On-Page and Technical SEO, Keyword Research for SEO, Link Building for SEO: Scaling Your Backlink Strategy, Optimizing Your Website for Rich Results and SEO Reporting


2023-2024 | Microsoft

Microsoft Advertising

2023-2024 | Yandex

Yandex Advertising Technology

Yandex.Direct certification
Yandex.Metrica certification

Competencies:
Yandex Ads Search Advertising, Yandex Metrica Analytics


2023-2024 | Twitter

Twitter Flight School

Competencies:
Twitter for Creatives


2023-2024 | Amazon

Amazon Ads

Competencies:
Amazon Ads programmatic strategies


2023 | Apple

Apple Ads

Competencies:
Apple Search Ads


Offer & Consultancy

About consultancy and projects
you can reach him here.✌️