Ercan ATAY
Senior Digital Marketing Manager & SEO Specialist
About Me
As a digital marketing professional born and raised in Istanbul, I lead brands' digital transformation with over 14 years of experience. I create differentiated projects in the industry by combining practical experience gained through working in various sectors throughout my educational life with academic knowledge obtained from four different universities.
I have been actively involved in the digital world since 2004. I have specialized in a wide range from cybersecurity to software development, from e-commerce to digital marketing. I currently work as a Digital Marketing Executive at an international American medical health company.
I also share my expertise in digital marketing through my books. While I guide industry professionals with my book "Digital Marketing in Healthcare", I share my life story and experiences with my books "Hope" and "Yellow".
Experience
Education




Awards & Achievements
My Publications
HOPE
Journey from a Small Heart to Great Achievements
Today, he experiences the joy of completing his first book, which he named "HOPE" and carries the subtitle "Journey from a Small Heart to Great Achievements".
YELLOW
A hopeful life struggle blended with the purest form of love
The book "YELLOW" is a work that tells the texture of intertwined lives, a hopeful life struggle blended with the purest form of love.
Digital Marketing in Healthcare
A guiding work for professionals
To explain in depth the importance and application areas of digital marketing in the healthcare sector and to guide professionals working in this field.
International SEO
SEO strategies from a global perspective
To explain how to approach SEO from a global perspective and to guide digital marketers on how to be successful in the international arena.
Detailed Biography
Ercan ATAY was born and raised in Istanbul. Ercan ATAY, who also worked in many sectors during his educational life, completed his primary education and high school in Esenyurt.
He completed and graduated from Anadolu University Computer Technologies Department Web and Design Coding Associate Degree, Anadolu University Public Relations and Advertising Bachelor's Degree (Honor Student) and Istanbul University Business Administration Faculty Bachelor's Degree.
In 2004, Atay worked as a consultant in various organizations operating in the field of cybersecurity and defense technologies in Turkey. Between 2005 and 2010, he worked as editor and portal manager at Veteknoloji.com internet portal.
In 2010, Atay's paths crossed with a Swedish company, and he started a group shopping site project from scratch with Torman Group agency in Bursa. Many new technologies were included in the project, which had its office in Istanbul Gayrettepe.
In 2012, he started working as a social media specialist in a group company with its factory located in Eskisehir that produces new generation insulated wall blocks and its headquarters located in Istanbul Beykoz.
In 2013, he moved from the construction company to a medical health company. Since 2013, he has been continuing his duty as Digital Marketing Manager at an international medical health company that is one of Turkey's leading companies in its sector.
He worked as Head of Digital Marketing at an international American medical health company. He graduated from 2 bachelor's programs between 2020 and 2023.
He works as Digital Marketing Executive at an international American medical health company. In 2023, he started the E-Commerce and Marketing associate degree program as part of his fourth university education. He continues his studies on various topics in the field of artificial intelligence; he is particularly interested in technologies such as Vibe Coding, API, MCP and CLI.
Projects
Custom AI Bots
GitHub Projects
Special Projects
Portfolio
Consulting & Freelance Work
Skills
Training & Courses
Licenses
All Trainings & Courses
UAV-0: UAVs with maximum takeoff weight of 500 gr (inclusive) - 4 kg range
UAV-1: UAVs with maximum takeoff weight of 4 kg (inclusive) - 25 kg range